Man Counting Money - Black Friday 50% Off Ancestry.com and DNA Kits as Low as $49!

Genealogy Deals for the Holidays and Black Friday Weekend 2023

If you’ve been waiting for some amazing Black Friday and Cyber Monday 2023 genealogy deals to come along, the time has come. Top companies are offering big savings this weekend so grab them while you can. Most of these deals end on Cyber Monday or shortly after. We’ve listed the best ones below.


We have partnered with many genealogy organizations to bring you help, news and special offers and may earn money to support our work if you choose to take advantage of these deals. All deals are for the U.S. but many also exist for other countries. Generally you can also find these by following the links below.

2023 Black Friday Genealogy Deals

Black Friday and Cyber Monday Deals for 2023 are here! Below you will find deals for record subscription as well as DNA kits and online courses for the following companies. If a deal you were hoping to snag has expired you can always check the homepages of the big genealogy companies to find out what discounts they are currently offering using the links below.

Best Black Friday Genealogy Deals

Ancestry.com Black Friday and Cyber Monday Deals

  • Gift Memberships for U.S. Discovery, World Explorer and All Access are on sale throughout the holidays.
  • You can often find huge sales on Ancestry Record Subscriptions this time of year so keep you eye out.
  • You’ll get big savings on Ancestry DNA Tests this time of year, as well as on DNA tests combined with memberships (such as World Explorer and All Access) which can present a huge savings over buying them individually.
  • Ancestry’s brand new Pet DNA Test is being discounted for Black Friday and Cyber Monday as well.

Other Genealogy Deals for Black Friday and Cyber Monday


Past Years Expired Deals


Family Tree DNA (FTDNA) has discounted their genetic tests kits by $40, bringing the price to just $39 for Black Friday. That is the lowest price we have ever seen for a DNA test, but you will pay for shipping and that will bring the actual cost up to just under $49. They’ve also discounted their Y-DNA to($99) and mtDNA to ($139) tests. Ends Nov 26.

MyHeritage is offering their DNA tests for just $49 with no shipping costs, which brings the price pretty much in line with FTDNA (ends Nov 25) and they are offering 50% off annual memberships that includes access to all of their records and tools (ends Nov 25).

Ancestry is offering their popular DNA tests for $49 (plus shipping) for Black Friday, that’s the lowest price of the year for them, as well as 50% off gift subscriptions. Ends Nov 26

23andMe is offering their Ancestry kits for $69 for Black Friday Weekend and their Health + Ancestry for $129. Does not include shipping. Ends Nov 25

Living DNA has dropped the price of their DNA kits to $69 for now, a savings of $30. Shipping is extra. However, Findmypast, who has just announced a partnership with LivingDNA, is currently offering these same tests for only $59 (plus shipping) if you buy through them. Their deal ends on midnight, Monday, Nov 26th.

For help choosing the best DNA test for you read our guide.

Ancestry.com Gift Subscriptions, DNA Kits and a Hidden Way to Save 50% on New Subscriptions

Ancestry is doing some great Black Friday and Cyber Monday promotions. If you’re not a current subscriber, or are looking to buy gift memberships or DNA kits, you could save a lot – including a way to get an Ancestry DNA kit and 6 month access to all of their records for $133!

First, Ancestry.com is offering gift subscriptions for 50% off! This is an excellent deal and pretty uncommon. It’s usually very hard to find discounts on their memberships, especially this high. You can buy any number of gifts for family or friends (or even for yourself if you don’t already have a subscription!) Each gift subscription is non-renewing so there is no need to worry about future renewal costs and you can choose the US Discovery (US only records) or the World Explorer (all records) option.

In addition to this offer we just discovered a hidden way to get 50% off a World Explorer membership for new subscribers when you order a DNA kit . When you order a DNA kit right now you are offered 50% off on a new 6 month membership – that means the price is $74 instead of $149!

Since Ancestry is also offering their DNA kits for their lowest price ever of $59 you could get a DNA test AND 6 months access to all their records for $133! That’s a huge savings.

This is, unfortunately, only available on new subscriptions (not renewals). You will need to buy a DNA kit first to find this offer and won’t see the offer until after you complete your DNA purchase. It will appear on your confirmation screen. We have no idea how long this will last and cannot guarantee its availability

All Access, which includes Newspapers.com and Fold3, doesn’t seem to be included in any of their Black Friday or Cyber Monday offers right now – but these companies are having independent deals as well (see below).

Check for Ancestry offers outside the US as well.


MyHeritage DNA Kits

Speaking of great deals on DNA kits, MyHeritage has dropped the price of their genealogy-centric test kits to $49 for Black Friday and Cyber Monday. You can read more about why we like this test here.

This is a really good offer, especially considering that they are also offering discounted shipping and some of the fastest results in the industry. The list price for this test is $99, but it is commonly offered at $79.

They are not offering any deals on their subscriptions for the Black Friday weekend but you can always get a 14 day free trial right here.


Family Tree DNA Kits

Family Tree DNA has dropped the price of their DNA kits all the way down to $49. This is a very good price from the oldest genetic genealogy test provider in the industry. The list price for these tests is $89, but they regularly sell for $69.

They are also offering discounts on their Y-DNA and mtDNA tests and you can get some really big savings here.


FindMyPast Subscriptions

FindMyPast, who offers a wide variety of mostly UK and Irish records, is offering two deals – 10% off their annual subscriptions for Black Friday and Cyber Monday with code blackfriday10 and 75% off a one month subscription with code blackfriday17.

If you use the links here you won’t need the coupon codes. These are fairly solid deals, but FindMyPast has been known to offer some pretty steep discounts on their one month subscriptions and 10% off on an annual subscription is certainly not unheard of. However, if you’re researching ancestors who lived in the UK, FindMyPast is a must-have subscription since they have many one of a kind records (you can read about one of their unique collections, PERSI, here). That makes this a deal worth checking out.


Newspapers.com Subscriptions

Newspapers.com, the newspaper archive site owned by Ancestry (see our recent article about their ability to sync with your family tree), is offering $20 off a 6 month Publisher Extra subscription. The price is $54.90 with this offer.


Fold3 Subscriptions

Fold3 is also offering a subscription discount to their millions of military service and war-related records. Access is only $47.95 right now for an entire year.

That’s it folks. If we hear of any more great Black Friday or Cyber Monday genealogy deals we’ll be sure to add them to this list. Enjoy!

Image: Assay Office: Counting Money. Date Unknown. Library of Congress.

6 thoughts on “Genealogy Deals for the Holidays and Black Friday Weekend 2023”

  1. It is being advertised on TV by Ancestry.com. I am here to ask the same question. Why TV ad says $49 and when you go to Ancestry.com it says $59. Are there TWO companies by that name?

  2. This website isn’t selling those kits. You will need to go to the company you bought the kit from to ask that question. Hopefully they will, it doesn’t hurt to ask.

  3. Earl/Sueila Spencer, 7 Crawford Street, Cortland, NY

    My wife, Sheila Spencer ordered a DNA KIT recently and paid $59.00 plus S&H. We just found out where the same kit is only $49.00 plus S&H. We are on SS and our budget is very tight. Will you honor the new price and credit the credit card with the difference?

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